Business philosophy: integrity management, quality service.
Operating principles: credibility first, customer first, good service.
The spirit of enterprise: quality and efficiency, and innovation.
Enterprise purpose: the development of enterprises, service to the community.
Corporate values: the cause for employees to create, to create customer satisfaction, and create wealth for society.
Development philosophy: sound, pragmatic, efficient, excellent.
Business talent: emotions and retain people the career attractive work exercise, people with a learning culture, with the incentive.